‘The representations featured in the online Observer reflect its values and beliefs.’ Discuss how far you agree with this statement. In your answer, you must:
· Analyse the representations featured in the extract with reference to the Observer’s values and beliefs
· Make judgements and draw conclusions about how far you agree with the statement. [15 marks]
The observer, and its sister newspaper the Guardian, are both owned by "The guardian media group" and therefore, both newspapers reflect core beliefs of the other such as liberal views, left of centre. In the home page of the Observer, stories from all across the world are featured, for example, "Saudi dissidents". This reflects the Observers internationalist views and how they value and care about news and culture from all over the world.
In the past, the Observer had always confronted "difficult" news stories head on. This value of the Observer is reflected in the online observer home page through difficult, hard news stories such as "Huntington's disease". News about death and other difficult social issues is often shied away from by other major newspapers however, the Observer online reflects its core beliefs and values by featuring them on the homepage.
The advertisement on the Online observer home page reflects its core values and beliefs. The advertisement on this newspaper are mostly finance which suggests that most people that read this newspaper have money and therefore reinforces a 'middle class' feel to the newspaper. This can also be seen through an interest in Politics (hard news) like Brexit issues which concern many of the readers.
In conclusion, form the online observer we can judge that the online issues of the newspaper are heavily influenced by the core values and beliefs of not just the guardian media group, but also, the Observer's beliefs about issues like politics, hard news and difficult stories and the contextual features of the newspaper such as its audience.
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